GROUND-ZERO ONCE AGAIN TAKES YOU TO THE MESMERIZING AND DESCENDANTWORLD OF FASHION WITH THEIR F/W 2008-09 COLLECTION - “PLURALISM”.EACH COLLECTION IS LIKE A NEW EXPERIMENT WHERE NO RULES APPLY,LIKE A PHYSICIST GROUND-ZERO BELIEVES THAT EVERY GARMENT HAS AMIX OF ELEMENTS. THIS SEASON’S MIX IS A BALANCE OF HIGH AND LOW,STREET AND RUNWAY. “PLURALISM” BRIDGES THE DIFFERENCES OF TWOWORLDS OF FASHION, CHARGING INTO A NEW FRONTIER OF FASHION.THIS CONFLICTION CREATES AN ALL NEW GENRE, TRANSFORMING THECLASSICAL INTO STREET AND TAKING THE STREET INTO COUTURE,CABLE KNIT IS LITERALLY TURNED UPSIDE DOWN AND AROUND.CLASSICAL TAILORING IS UPDATED WITH SLICK SILHOUETTE AND ISFURTHER INSINUATED WITH THE USE OF LANE. MONO TUNE IS USEDCOLLECTIVELY TO DIFFUSE THE TRADITIONAL GENDER ROLES, WHY CAN’T MALE AND FEMALE’S CLOTHING ITEMS MIX? GROUND-ZERO’S “PLURALISM”TAKES YOU INTO A NEW DIGITAL AGE OF ANDROGYNY.THIS NARRATIVE WOULD NOT BE COMPLETE WITH GROUND-ZERO’S SIGNATUREPRINT SERIES. THE ATTACK OF TRADITION ATTITUDE CONTINUES IN A FUNAND PLAYFUL MANNER,FAIRY TALES FIGURES COME TO LIFE IN A DARKERREALM OF ADDITION. NOTHING IS AS IT SEEMS, THERE IS ALWAYS TWOSIDES TO A COIN. THE THEME OF ADDITION CONTINUES IN A MOCKERY OFFASHION WITH THE MISCHIEVOUS SLOGAN TEE, “I’M JUST ANOTHER FASHIONJUNKIE”. ADDICTION IS SUCH A POWERFUL STATE THAT IT OVERPOWERS YOUAND THERE IS NOTHING YOU CAN DO ABOUT IT, AND THIS IS THE POINT OFNO RETURN. FOR GROUND-ZERO ADDICTION COMES IN THE FORM OF FASHION.

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